5 Social Media Lessons You Must Learn From The Pricehound Scandal

Right now, the social internet is catching fire. The story that lit the fuse involves a company called Pricehound, and an outrageously inappropriate children’s dressing up kit.

In a little over seven hours, the website breaking the scandal has amassed over sixty thousand page views, while comments on social networks have been seen by millions. Out of nowhere, Pricehound is suddenly big news, and for all the wrong reasons.

Pricehound

What can social media marketers learn from that?   Continue reading

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Public relations: 3 good ways to really annoy a journalist

A few months ago, I had the opportunity to give a group of local business people an introduction to the basics of PR.

To start them off on the right foot, I thought I’d ask my journalist friends on Facebook whether they could think of any common howlers a PR newbie might want to avoid.

You might say it touched bit of a nerve.

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